Recently James Cameron dared to journey seven miles below the ocean’s surface to the Mariana Trench where he collected scientific data and specimens in an effort to better understand Planet Earth. While on his journey within a vertical torpedo sub, Cameron relied on a specially crafted Rolex divers’ watch that was built to withstand the pressure associated with diving to such depths.

This continues Rolex’s commitment to helping explorers navigate the world. Amazingly, fifty years earlier Rolex developed a special Deep Sea wristwatch was connected to the Trieste as oceanographer Jacques Piccard and US Navy Lieutenant Don Walsh, explored the Mariana Trench. The day was January 23, 1960 when the crew dove to an amazing 35,814 feet. Much to the excitement of the Rolex Company, their experimental watch survived the trip and the heavy pressure that came with it.

During Cameron’s historic dive, he sported a Rolex Deep Sea watch with the words “Deep Sea Challenge” inscribed around the dial. The watch is made of stainless steel super-allow, with a 51.4 diameter and 2.85 thickness. Additionally, the case is comprised of nitrogen-alloyed stainless steel with Ringlock system and 5.3mm thick grade 5 titanium caseback. Its crystal is dome-shaped and made of durable sapphire crystal glass.

The watch’s feature set allowed for Cameron to accurately decipher time throughout the experience. Upon greeting those who waited for him above the ocean’s surface, he shared his pure wonder at what he had seen in the depths of the sea.

When asked why he is so passionate the Deep Sea Challenge, Cameron responded “More money gets put into space exploration, but the ocean is our life support here on spaceship Earth. And we’re destroying it faster than we’re exploring it. I think it draws attention to the ocean and the lack of funding for ocean exploration.”

As Cameron and other adventurers explore the ocean’s depths, Rolex will continue to be one of their top sponsors. And if by chance you are searching for an amazing diving watch to add to your collection, a pre-owned Rolex Deep Sea is an excellent choice.

Stay tuned for more news!

Now it is possible to choose from a wide variety of colors, materials, and designs. Rolex understands that luxury watch enthusiasts are seeking the unique instead of owning a watch that numerous others have in their watch collection.  Check out the latest selection of pre-owned Ladies Rolex Datejust watches.

For instance, one of the most popular styles features an 18 ct. gold bracelet with 48 diamonds on the bezel, 8 diamonds on the dial, and 17 rubies embedded at 6 and 9 o’clock; and another favorite includes a diamond-less bezel and dial, with rubies at 6 o’clock. Beyond these two designs, there are several other dials and bracelets to choose from.

When considering Rolex’s use of gold on the 2012 Oyster Perpetual 31mm Lady Datejust, one can always be certain they are gaining top-quality 18ct gold that is always casted within the Rolex factory. This is quite unique, as many other luxury brands rely on outside foundries for assistance.

The watch’s oyster case is a masterpiece, with its 18ct gold waterproof design. Its crown utilizes Rolex’s proprietary Twinlock waterproof system, while its dial is scratch-resistant. Such features make the watch amazingly beautiful and durable.

The 31mm Lady Datejust is powered by Cal.2235 movement, which was carefully developed by Rolex in-house and is always accurate and reliable.

Looking to sell a Rolex that you have been wearing for years in order to make way for an all-news 31mm Lady Datejust of your own? With precious metals prices at all-time highs, pre-owned Rolex brokers are paying top dollar for most models. The secret to gaining top dollar for your watch is to be able to prove its authenticity by providing the original box and papers if possible. Additionally, it is recommended that you don’t buff out your watch or replace any of the original parts including the crystal, dial, or bracelet.

In today’s world there are numerous pre-owned Rolex watches from which to choose. To help you make the best decision when seeking the watch of your dreams, the following tips will help:

• Original parts are best. There are many factors that influence the overall value of a Rolex. First and foremost, it is important to know whether or not various parts (such as crystal, dial, hands, and bracelet) are original. While it may seem as though replacing an aging crystal or dial would bring of the value, it actually can cause the opposite.
• The heavier the better. Genuine Rolex watches come with high quality bracelets and cases. If a watch appears lightweight, it just may be a fake with a metal bracelet and/or case. Rolex makes use of high-quality precious metals that tend to be quite heavy.
• Crystal not plastic. One of the features that distinguish Rolex watches from other brands is the crystal. Rolex utilizes crystal that is extremely smooth to the touch. It is important to inquire on whether the crystal has been replaced. Older Rolex timepieces often have slightly yellowed crystals referred to as a patina. This is a good thing and makes a watch more valuable.
  
• Rolex uses large date format rather than small. Genuine Rolex watches (including the Date-Just, Submariner, and GMT) significantly magnify the date. Knockoffs on the other hand tend to have less magnified numbers and are commonly crooked. Each and every detail on a real pre-owned Rolex should be perfect (other than normal wear and tear).
• Watch movement should be flawless. A Rolex’s movement is extremely important to take into consideration. If for any reason the watch reveals a ticking motion or moves in a strange manner, you should consider another watch.

As you make an investment in a pre-owned Rolex, it is important that you carefully weigh your options. Never rush into making a purchase, rather make a wise choice that may result in increased value over time.

Today it is quite common for female company leaders, entertainers, and athletes to prefer the Rolex Ladies President. It is very possible that the following factors contribute to their desire to choose it above all others:

• Top Quality Precious Metals and Diamonds. The Rolex President offers amazingly high quality precious metals and jewels. In fact, when a watch aficionado invests in a pre-owned version it is possible for it to increase in value over time…especially with precious metals values consistently rising.
• Many Stylistic Choices. You would be amazed at how many choices the Rolex President offers. One can choose from a number of stylistic options and even make changes to their watch years after purchasing. For instance, the watch dial can be switched out and its look and feel instantly changed. Women of influence tend to prefer to wear a one-of-a-kind timepiece.
• Timeless. The Rolex President can be worn for a lifetime due to its classic appeal. Its wearer can be confident that it will never go out of style or fail to impress.
• Instant Impact. There is something to be said about the impression that a Rolex President has on others. Organizational leaders and innovators understand the importance of style and appeal. Thus, their clothing, accessories, and overall style are a major part of their formula for success.

   There are a number of other factors that come into play where a Rolex Ladies President watch is concerned. It is also amazingly durable, versatile, and precise. No matter where its wearer roams, she can have the

confidence that her Rolex will continue to perfectly operate.

Looking for a pre-owned Rolex President to add to your watch collection? You are sure to be amazed the first time you place the beauty on your wrist!

• Rolex Explorer – Originally released to the luxury watch market in 1953, the Rolex explorer was specifically created for those who dare to explore the world. Named after Hillary and Norgay who successfully climbed Everest, the Explorer offers an easy to read dial and ultra-durable case that can withstand extreme temperatures. The newest Explorer (the Explorer II) offers a sleek and handsome design, automatic winding technology, waterproof case, and 31 jewel movement.
• Rolex Daytona Cosmograph – The Rolex Daytona is the favorite of many racecar legends and race enthusiasts. Featuring self-winding chronometer chronograph technology, sweeping second hand, minute hand, and side case push buttons, the Daytona makes measuring lap times quite easy. It is also built to last the test of time.
• Rolex Submariner – Divers tend to love the Rolex Submariner because of its durable waterproof case that can be taken deep underneath the ocean’s surface. The watch’s classic rotating bezel is designed to help effectively keep track of time while diving.
• Rolex Yachtmaster – The Rolex Yachtmaster was developed to meet the unique needs of sailors and divers around the world. The watch is quite elegant, yet it is built to withstand the elements such as cold/warm weather and pressure when diving. The latest versions of this impressive timepiece include 31 jewel movement, rotating bezel, waterproof case, and high style dial design.

No matter which of the above pre-owned Rolex watches you choose, you are sure to enjoy adventuring around the globe. To determine which is right for you, it is recommended that you carefully review their feature sets and visit a Rolex watch broker to try them on. There are numerous watch models and styles from which to choose, which will provide you the opportunity to find a unique watch for you.

Defending champion Neil Pryde of New Zealand is looking for another win; however, he will be challenged by many fierce competitors as they sail toward the Philippine coast.  Additionally, the South China Sea is without a doubt one of the most challenging on the sailing circuit, as the world’s best are forced to test their navigating and weather skills to the max.

According to racer Peter Churchouse, once the sailors get beyond the foggy Victoria Harbor in Hong Kong, they come upon some of the most beautiful seas in the world. When the moon comes up in the early evening it is hard not to get swept away in its beauty.

Category 1 racers have undergone intense training and boat preparation to take part in the high profile race. “Offshore racing is unique,” notes Dean Chisholm, owner of the boat named Darling. “There is a lot of preparation for Cat 1 racing, but it’s all worthwhile out at sea – Dolphins alongside at dusk are captivating and steering at night under the stars, on long ocean waves, with the spinnaker up is magic.”

Amazingly, only 50% of the racers registered for the 2012 Rolex China Sea Race are returning from the battle in 2010. Rolex is once again the official sponsor, marking the iconic company’s 50^th year of involvement.

The Rolex Yachtmaster is set to steal the show during the event as top sailors depend on its precision and durability to withstand the elements. Featuring a waterproof case, rotating bezel, dial with luminous hour markers, and automatic winding technology the classic timepiece is ideal for the Rolex China Sea Race. Also, a pre-owned Rolex Yachtmaster makes for the perfect addition to a Rolex watch collection, as it tends to hold its value over time.

Stay tuned for the Rolex China Sea Race results following its finish on April 9^th!

Rolex has many different model numbers, or reference numbers, for each model watch it makes.  For example, a Rolex Submariner has the following model, or reference, numbers that uniquely identify each model;

116610   116610V  116613   116618   116619  

This unique model number is 4-6 digits and can be found on the paperwork that came with your Rolex watch purchase.   Please see the photos below that illustrate where these model numbers, or reference numbers as they are often called, can be found.

Rolex has many different model numbers, or reference numbers for each model watch it makes.  For example, a Rolex Datejust has the following model, or reference, numbers that uniquely identify each model;

                               116333   116203   116233   116231   116138   116139   116208   116238

Finding this model number is easy.  Just remove the band or bracelet at the twelve o’clock side and look for the numbers inscribed on the case as shown below.

Fore help on removing the bracelet from the watch, please see the following link:  How To Find The Serial Number on a Rolex

Tiger Woods impressed the golf world at the Arnold Palmer Invitational as he shot a 68 and landed a first place finish. Just two weeks ago, Woods was worried that he had injured himself but that didn’t seem to dissuade his stellar performance at the invitational as he finished ahead of Graeme McDowell.

Amazingly, this was his first PGA win since his well-publicized infidelity scandal in 2009, which has been considered by many as one of the greatest downfalls in sporting history. Prior to his invitational win, golf commentators wondered if he would find himself in the win category again, as his last win was 923 days prior on September 13, 2009 at the BMW Championship.

Woods now appears ready to compete in the Masters and is working to pursue records set by legend Jack Nicklaus. The only concern for the coming weeks is injury, yet he appears confident that he can continue to make a comeback.

In response to his win at the Arnold Palmer Invitational, Woods stated “It does feel good. It feels really good…it’s been a lot of hard work.” His statement most likely encompasses much more than just the tournament win. He is working to break records and set himself as the most successful professional golfer in history.

Woods is No. 6 in the world, returning to the top 10 for the first time since May 22. Additionally, he now has 72 PGA Tour wins under his belt, which makes him one win short of Nicklaus. Woods is seeking to up the ante in order to overcome Nicklaus’ 18 major wins, as he is just four wins behind in the record books.

With his recent Rolex endorsement and success on the course, things are looking up for Woods. Rolex Company has placed its confidence in Tiger as he inspires his fans to consider new and used Rolex for their watch collections.

Tiger Woods Walking To Win The Arnold Palmer Golf

Prior to Wood’s win, the tournament’s host Arnold Palmer was taken to the hospital due to high blood pressure as result of new medications. He was then kept overnight as a precaution.

The centerpiece of the application is the Oyster Perpetual Sky-Dweller, which is by far the most exciting product addition of the year. It also allows for interaction with many of Rolex’s bestselling models including the Submariner and Yacht-Master. The application is completely free, as it was developed by Rolex SA as part of an in-house effort.

The beauty of such an application is that Rolex can reach a greater audience, while providing a powerful platform for current Rolex collectors to stay current with Rolex’s newest innovations and research their next purchase.

Rolex debuted its 2012 collection at the Baselworld convention earlier in March and includes the  impressive Oyster Perpetual Sky-Dweller, Day-Date, Day-Date II, DateJust, DateJust II, DateJust Lady 31, Yacht-Master, Cosmograph Daytona, and more.

In order to effectively showcase each watch, the Rolex mobile app includes a spread of watches that users can browse through in an effort to learn more about their feature sets, histories, and design options.

The models are spread out on the second page of the app. Users can navigate by browsing horizontally or tapping on the screen and bringing down a menu which allows them to choose a specific model.

According to mobile app reviews, the Rolex application provides beautiful graphics that reveal the details and intricacies of each watch. Also, without a doubt the Sky-Dweller steals the show, as it is given priority in the catalog. To learn more about the revolutionary watch, app users can drag their fingers across the screen in a manner that simulates various watch component functions. This brings the watch to life and provides the impression that the watch is in the user’s hands.

The Rolex app is also a great tool for those looking to purchase used Rolex watches, as it is possible to gain an education on feature sets and capabilities. To find the Rolex app, search your mobile device for “Rolex SA” and enjoy this free masterpiece!

Rolex has officially announced the release of its all-new masterpiece, the Sky-Dweller. Rolex’s star studded launch effort saw tennis star Roger Federer and golf legend Tiger Woods revel in the unveiling of the Rolex timepiece made specifically for world travelers. Both superstars were provided with their very own Sky-Dweller Rolex – Woods the recipient of an 18 ct. gold version and Federer a white gold variation. See Rolex Watches.

Roger Federer - Gets a New Rolex Sky Dweller

The watch is officially the first Rolex to elegantly display two time zones, which is ideal for those who travel from country to country to meet the unique demands of their lives. Additionally, Rolex Company notes that its inspiration largely comes from the planetary alignment of the sun, moon, and Planet Earth and includes an internal mechanism that helps the watch differentiate between 30 and 31 day months. To accommodate the display of two time zones, the Sky-Dweller utilizes a jumping hour hand for easy adjustment to a new zone. It also includes a 24-hour disk for keeping track of time at home or another location.

Rolex Sky-Dweller Features

• 24 Hour Disk Display – For easy monitoring of time in a secondary location.
• Caliber 9001 High-Performance Movement – Ever so elegant and smooth.
• Ring Command Bezel – Allows for its wearer to choose the local time, date, or reference time with ease.
• Annual Calendar – A discreet, yet stylish calendar that marks the passage of the months.
• Waterproof Case – The watch can be taken to depths of 330 feet, making it idea for snorkeling and dive trips in the world’s most exotic locations.

The Rolex Sky-Dweller is available in a variety of dial colors including champagne, chocolate, or ivory. Additionally, one can choose between white gold, everose gold, or 18 ct yellow gold bracelet versions.

Once again, Rolex has developed a watch that meets the specific needs of humanity as it introduces the travel-perfect watch for adventurers around the world. Rolex continues to offer groundbreaking products that inspire collectors. Whether purchasing new or used Rolex, one can be sure they are making a sound investment in today’s marketplace.

In response to the announcement Minnelli said, “I fell in love with dancing when I saw my first Broadway show. It was at that moment that I knew what I wanted to do. All of my dreams have come true because dancing has touched my heart. I am so honored and delighted to accept the 2012 Rolex Dance Award and share it with all of the Broadway gypsies who have the same dream…Thank you.”

The award will be presented to Minnelli by famed actress Angela Landsbury at the Jump For Joy: Dance Variety Spectacular in New York City on November 5, 2012. By offering such an award, Rolex continues its commitment to the arts and its talented artists.

Icon Liza Minnelli is the winner of four Tony Awards, an Oscar, two Golden Globe Awards, and an Emmy. She was also presented the “Legends” Grammy for her long and inspiring career. This year she will also be awarded for her work with Career Transition for Dancers to help more than 5,400 professional dancers throughout the United States to transition from dance jobs to new careers upon retiring from the performing arts.

Since the Rolex Company’s inception, it has aligned itself with the entertainment world and long inspiring musicians, composers, actors and dancers to wear Rolex DateJust and Rolex President watches with pride. Such an alignment is logical as Rolex develops products that are both elegant and precise.

Because of its commitment to excellence, watch collectors around the world consider new and pre-owned Rolex their watch of choice. We salute Liza Minnelli for her dedication and willingness to share her talent with the world!

The Rolex Company and its many loyal customers have a hard time keeping their excitement at bay as they discuss their trusty Rolex Sea-Dwellers. Since every Rolex has its unique history, let’s dive into the birth of the Rolex Sea-Dweller!

Back in the 1960s, French diving company COMEX reported a technical glitch associated with the Submariner during their expeditions. The 5513 Submariner model actually exploded from its case when taken to great depths. Rolex quickly moved into action to create a watch that is dive perfect. The result was the creation of a one-way gas escape valve placed within the side of the case. Rolex then distributed the watches to COMEX and even placed the COMEX logo on the watch’s dial.

The first official Rolex Sea-Dweller came to market in 1967 and was known as the 1665. Divers could dive to amazing depths – 2000 feet under the water’s surface. The watch was coined the Sea-Dweller Submariner 2000 and included a Triplock crown.

Today’s most avid divers often depend on new and used Rolex Sea-Dwellers to keep accurate time and measure their dive durations. The Sea-Dweller’s rugged, yet elegant design also allows for use in the office, out on the town, and for world travel.

If you find yourself wanting to find a new or pre-owned Rolex Submariner, there are several models and watch combinations from which to choose. Many Rolex collectors look high and low for the official COMEX watch or other hard to find models. Prices can vary depending on the particular model, the amount in circulation, and year released.

Without a doubt, when you wear a Rolex SeaDweller on your wrist, you can revel in the fact that you are wearing a piece of history. The Sea-Dweller is yet another example of how Rolex developed a watch to fit a particular function and forever changed the concept of a diving watch!

As the year progresses, Rolex is set to sponsor Wimbledon, the Shanghai Rolex Masters, and the Monte-Carlo Rolex Masters. Additionally, Rolex is continuing to sponsor superstars Roger Federer, Justine Henin, Juan Martin Del Potro, Jo-Wilfried Tsonga, Ana Ivanovic, Li Na, and Caroline Wozniacki.

Why Tennis and Rolex Go Hand-In-Hand

There are numerous reasons as to why Rolex and tennis is a match made in heaven. In the beginning of its partnership, Rolex and the leading tennis associations revealed their shared passion for perfection, precision, timelessness and elegance. Tennis is a sport that requires extreme focus and consistency, which Rolex’s founders Hans Wilsdorf and Alfred David embodied as they worked to solve the world’s time related obstacles.

Secondly, all tennis associations have strict dress codes and standards of conduct. New and used Rolex watches are refined and beautifully designed making them ideal for wear at the world’s most exclusive tennis clubs around the world.

Thirdly, there are few tennis players that don’t see a connection between subtle perfection and Rolex. Some have even dared to express that their Rolexes have been made so perfectly that wearing them has helped to improve their game.

It really doesn’t matter which Rolex is chosen, the Rolex DateJust, Rolex President, Rolex Submariner, Rolex SeaDweller, and Rolex Explorer all can be worn with ease both on and off the tennis court. The secret to finding the perfect pre-owned Rolex to fit your tennis-loving heart is to simply see what appeals to your inspiration.

Without a doubt, 2012 is sure to be an amazingly exciting tennis season! Stay tuned as your favorite stars work towards excellence. And if by chance you are seeking a Rolex to inspire your soul, you may want to check out a nearby pre-owned Rolex Huntington Beach dealer.

• Rolex’s Commitment to the Game of Golf. Rolex is a leading sponsor for professional golf tournaments around the world. In 2012, the brand is a major sponsor at the US Open, the Open Championship, Evian Masters, the Ryder Cup, the Solheim Cup, the President’s Cup and more. Plus, Rolex sponsors golf superstars including Tiger Woods, Annika Sorenstam, Tom Watson, Luke Donald, and Paul Casey.

• Commitment to Excellence. Golfers tend to be inspired by the finer things in life, thus they are attracted to brands that offer the highest of quality and innovative design. It has even been said that with a new or used Rolex on the wrist, golf enthusiasts tend to gain confidence and inspiration.

• Elegance. There are few things more elegant than a beautifully groomed golf course. This is why Rolex and golf go hand-in-hand. The classic elegance of a pre-owned Rolex blends perfectly with the most breathtaking of golf courses. Also, they look amazing while mingling in the clubhouse after an 18-hole round.

• Precision. In order to be successful at the game of golf, precision is a must. The same goes with the creation of a Rolex watch. All pre-owned Rolex Huntington Beach watches offer ultimate precision and excellence.

It has been reported that favorite Rolex watches for golfers include the Rolex President/Day-Date, Rolex DateJust, Rolex Lady-DateJust, GMT Master II, and Rolex Explorer. This provides a host of options for avid golfers around the globe who each have their own unique sense of style.

If you are currently seeking one of the above watches for use on the golf course, it is recommended in today’s economy to purchase a pre-owned Rolex. By purchasing used, you have the opportunity to invest in a watch that may increase in value as precious metals prices continue to increase over time.

Wishing you luck on your golf game in 2012!

• Deep-Sea Under the Pole: Rolex has fine-tuned the Rolex Deep-Sea Dweller watches for current expedition in which adventurers are making 50 dives under the Pole. Each dive will see divers take as many photos as possible and gather important data on snow, fauna, and ice. The Rolex Deep Sea’s waterproof case is idea for the freezing waters and endless depths.
• Alain Hubert’s Arctic Ocean Traverse-North Greenland: With the help of a Rolex Explorer, Alain Hubert explored the arctic seas for 106 days. His adventure saw him weather horrid conditions and challenging ice formations as he attempted his bold crossing. While he was never able complete his trek, he still continues to explore the vast world!
• Jean Troillet the Eco-Alpinist: This survivalist and globe trekker has explored ten of the world’s highest peaks, while inspiring others to follow their dreams. Rolex has stood behind his adventures as Troillet has utilized the Rolex Explorer to attain his goals.
• Sylvia Earle the Oceanographer. Rolex has closely followed the pursuits of scientist Sylvia Earle who has spent more than 7,000 hours underwater working to understand underwater mysteries. While endeavoring to expand humanity’s understanding of the sea, she depends on the Ladies DateJust to keep careful time.

The list goes on and on!

Regardless of the adventure at hand, Rolex has worked to inspire new and used Rolex owners to push their limitations to the max. The Rolex Company was founded in an effort to pursue and inspire excellence.

In selecting a pre-owned Rolex to meet the needs of one’s adventurous self, it is important to consider what goals will be pursued. Whether exploring the seas, navigating the wilderness, or climbing the highest of peaks, there is a Rolex specifically designed to help make dreams a reality.
Looking for a Rolex to help fuel your adventures? A pre-owned Rolex Huntington Beach broker can help you find exactly what you’re looking for!

Future Rolex Grand-AM Rolex events include:

• Porsche 250 in Birmingham, Alabama from March 20 to April 31
• Grand Prix of Miami in Homestead, Florida from April 27-29
• New Jersey Motorsports Park in Millville, New Jersey from May 11-13
• Chevrolet Grand-AM 200 in Detroit, MI from June 1-2
• Mid-Ohio in Lexington, Ohio from June 8-9
• Road America in Elkhart Lake, Wisconsin from June 22-23
• Sahlen’s Six Hours of the Glen in Watkins Glen, New York from June 29 to July 1
• Indianapolis Motor Speedway Test in Indianapolis, Indiana from July 6-7
• Super Weekend at the Brickyard in Indianapolis, Indiana  on July 27
• Watkins Glen International in Watkins Glen, New York from August 10-11
• Circuit Gilles Villenueve in Montreal, Quebec from August 17-18
• Continental Tire Sports Car Festival in Salinas, California from September 7-9
• Lime Rock Park in Lakeville, Connecticut from September 28-29

Without a doubt, the official Rolex watch of the event is the Rolex Daytona, which features a power-packed feature set including a sweeping second hand, minute hand, and side case push buttons, which makes calculating average and measuring elapsed time amazingly easy. Both professional and emerging racers have heralded the Rolex Daytona as their watch of choice as they adventure through life. Whether purchasing a Rolex Daytona, its wearer is sure to enjoy its precision and versatility. To find a pre-owned Rolex to sport in the 2012 race season, find a Rolex Huntington Beach Broker that you can trust.

For more information on the Grand-AM Rolex Sports Car Series, visit http://www.grand-am.com. The race series was founded in 1999 and revolutionized major league sports car road racing in North America. The Rolex Series Daytona Prototype category has influenced some of the world’s superstar drivers to join in the fun. All events are held are held at amazing racing venues in throughout North America.

1. Case Reference Number.  The best way to assure a Rolex is genuine is to refer to the serial and case reference numbers. They are always engraved on the side of the case, between the lugs. Rolex engraves serial numbers with extremely fine lined characters, while counterfeits tend to feature acid-like etchings with larger lettering/numbering. Additionally, counterfeiters often use the same reference numbers on many watches instead of unique serial numbers.
2. Rolex Case-backs. Counterfeit Rolex watches often feature either clear or engraved case-backs. A clear one allows for you to see inside of the watch and into the various parts that make it work, while an engraved version can include a logo and other items. Genuine Rolex case-backs are always smooth and never engraved or clear.
3. Micro-Etched Crystal. Many (but not all) Rolex models made from 2002 to present include a tiny logo etched into the crystal at 6 o’clock. It is quite difficult to see the mark without the help of a magnifying glass. Look for the crown logo, and if you don’t see one visit a Rolex certified Rolex dealer for their professional opinion.
4. Watch Hands and Features. Counterfeit Rolex often have less refined watch details and features. This is why it important to carefully study official photos of the exact model of watch you are intending to purchase. On some watches the hands, dials, and bracelet clasps will differ considerably.
5. Triplelock Crown Seal. When considering a Submariner, Sea-Dweller or Daytona, they feature a Triplelock crown with a black o-ring. Most counterfeits don’t include this feature, but will utilize basic screw-down threads. Also, newer counterfeits are beginning to feature a similar black seal, but if you look closer, you’ll notice that it is only cosmetic and not functional.

When purchasing a pre-owned Rolex, it is a good idea to purchase one that includes the original box and certificate of authenticity. This provides extra proof as to the watch’s authenticity. Additionally, it is definitely recommended that you find a dealer that specializes in Rolex.

There is a benefit to building a relationship with a Rolex broker because many will often sell Rolex for full market value!

Weigh Your Decision Carefully

There are two obvious camps out there attempting to predict the future of gold, silver, platinum, and diamond values. One camp believes that Gold is going to rise to more than $2000 and the other items will rise in value as well, and the other camp believes that precious metals have already reached their peak and will drop in price over time. In other words, there are some who believe that the world economy will begin to grow and succeed and others who believe it will collapse even further.

Currently the price of gold is sitting at about $1730. In 2007, gold was valued at just over $500 and steadily increased over a span of 5 years. If the trend continues it is very possible that gold will be worth three times the amount it is within the next 5-10 years. This isn’t a sure thing, but it is possible. Thus, if your hunch is continued value growth for gold, you may want to buy Rolex and hold onto the watches you own. On the other hand, if you foresee a dip in gold prices and you are in need of instant cash, you may want to sell. Such logic can also be applied to any other precious metal and diamonds.

Factors that Influence Rolex Values

• Types of precious metals utilized. For example, a pure gold bracelet is more valuable than one that is a mix of gold and stainless steel, and a pure platinum bracelet also holds definite value.
• Diamonds. The quantity, size, and quality of diamonds make a difference.
• Year Made and Rarity. There are certain watches made during certain years that are more valuable than others. Additionally, the less of a certain model or edition released to market, most likely the more its value.

In order to make the right decision, it is recommended that you find a used Rolex Huntington Beach broker that you trust. Also, before trying to sell Rolex to a broker, you should have a clear understanding of the watch’s value. Don’t be afraid to walk away if the deal isn’t worth your while!

There are a few reasons as to why you can both find your dream Rolex and/or gain top dollar on a pre-owned Rolex:

• Challenging Economy. The current economy has inspired many Rolex owners to sell their watches and gain instant cash to pay their bills.
• Precious Metals Prices. Gold and silver prices have soared over the past year and Rolex owners have capitalized on them by selling their watches.
• Pre-Owned Rolex Inventories Up. It is possible to find your dream Rolex in mint condition due to the increase in broker inventories. After a bit of research, it is possible to find amazing prices on used Rolex. You may even find that you can afford a much more luxurious model when you buy pre-owned.

Tips on Getting the Best Deal on a Pre-Owned Rolex
Before making the decision to purchase a used Rolex, it is important that you do your research. Know exactly what models you are looking for and price them out based on their features including year produced, bracelet type, jewels, bezel, color, and movement type. When you have set your price and know your budget, don’t be afraid to bargain!

Tips on Gaining the Most Cash for Your Rolex
The key to selling success is to fully understand the worth of your watch before engaging a broker. To accomplish this, you can utilize the Internet and/or gain an appraisal from a watch or jewelry store. Your research should also include knowing exactly which features your watch includes such as bracelet type, jewels, movement type, and more. Additionally, you should know if your watch is considered a collector’s item – the rarer your watch, the greater its value!

It has been said time and time again that Rolex watches are solid investment. Whether you are going to purchase or sell a used Rolex, you are sure to benefit!