{"id":15377,"date":"2017-05-11T06:00:09","date_gmt":"2017-05-11T13:00:09","guid":{"rendered":"https:\/\/www.bobswatches.com\/rolex-blog\/?p=15377"},"modified":"2017-05-10T10:04:15","modified_gmt":"2017-05-10T17:04:15","slug":"rolex-exhibit-valuable-ferrari-collection","status":"publish","type":"post","link":"https:\/\/www.bobswatches.com\/rolex-blog\/events\/rolex-exhibit-valuable-ferrari-collection.html","title":{"rendered":"Rolex Sponsors the Ultimate Exhibit of the World\u2019s Most Valuable Ferraris"},"content":{"rendered":"<p>Ferrari celebrates its 70th anniversary this year, and Rolex is getting in on the action by sponsoring one of the most incredible exhibitions of classic Ferraris the world has ever seen. Rolex&#8217;s history of close ties with motoring and racing dates back to the 1930s and the land speed records set by the dashing Sir Malcolm Campbell, one of the brand\u2019s earliest devotees.<\/p>\n<figure id=\"attachment_15380\" aria-describedby=\"caption-attachment-15380\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15380 size-full\" title=\"Rolex is getting in on the action by sponsoring one of the most incredible exhibitions of classic Ferraris the world has ever seen.\" src=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/IMG_0276.jpg\" alt=\"Ferrari Rolex\" width=\"900\" height=\"683\" srcset=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/IMG_0276.jpg 900w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/IMG_0276-300x228.jpg 300w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/IMG_0276-768x583.jpg 768w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/IMG_0276-501x380.jpg 501w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-15380\" class=\"wp-caption-text\">Ferrari celebrates its 70th anniversary this year.<\/figcaption><\/figure>\n<h2>Ferrari Collection<\/h2>\n<p>These days Rolex partners with the Formula 1 series in various cities as well as backing a number of high profile classic car events. The exhibit, \u00a0\u201cSeeing Red: 70 Years of Ferrari\u201d, is being staged in L.A.\u2019s amazing Petersen Museum, in the Bruce Meyer Family Gallery which is one of Rolex\u2019s more unusual sponsorships, focusing as it does on a single space devoted to one of the world\u2019s great classic car collectors, Bruce Meyer of Beverly Hills. <a href=\"https:\/\/www.bobswatches.com\/rolex-daytona-1.html\">A Rolex Daytona Cosmograph<\/a>\u00a0will perfectly match the occasion for this partnership.<\/p>\n<figure id=\"attachment_15378\" aria-describedby=\"caption-attachment-15378\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15378 size-full\" title=\"Devoted to one of the world\u2019s great classic car collectors, Bruce Meyer of Beverly Hills.\" src=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/ted_8836.jpg\" alt=\"Ferrari &amp; Rolex\" width=\"900\" height=\"600\" srcset=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/ted_8836.jpg 900w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/ted_8836-300x200.jpg 300w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/ted_8836-768x512.jpg 768w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/ted_8836-570x380.jpg 570w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-15378\" class=\"wp-caption-text\">Rolex partners with the Formula 1 series in various cities.<\/figcaption><\/figure>\n<h2>Connections<\/h2>\n<p>The Ferrari \/ Rolex connection is not one that has ever been officially established, but many Ferraris have won prize Rolex watches and events like the Rolex 24 at Daytona, the Rolex Monterey Motorsports Reunion and the Pebble Beach Concours d\u2019Elegance. The Rolex Daytona has much in common with the Ferrari Daytona, both seminal machines in motorsports, and both owned and <a href=\"https:\/\/www.bobswatches.com\/rolex-blog\/auctions\/most-expensive-rolex-watch-paul-newman.html\">popularized by the great Paul Newman<\/a>. The exhibit in L.A. features over a dozen Ferraris including a 1947 125S (the first Ferrari ever made), a legendary 250 GTO \u2013 the world\u2019s most valuable sports car \u2013 Niki Lauda\u2019s Ferrari 312 T5 and the 2001 Ferrari F1 driven by Formula One champion Michael Schumacher in one of his most dominating years in the series.<\/p>\n<figure id=\"attachment_15381\" aria-describedby=\"caption-attachment-15381\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15381 size-full\" title=\"Many Ferraris have won prize Rolex watches and events like the Rolex 24 at Daytona\" src=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/Rolex-Air-King-14000-Ferrari-evi.jpg\" alt=\"Ferrari Collection\" width=\"900\" height=\"506\" srcset=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/Rolex-Air-King-14000-Ferrari-evi.jpg 900w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/Rolex-Air-King-14000-Ferrari-evi-300x169.jpg 300w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/Rolex-Air-King-14000-Ferrari-evi-768x432.jpg 768w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/Rolex-Air-King-14000-Ferrari-evi-585x329.jpg 585w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-15381\" class=\"wp-caption-text\">The Ferrari \/ Rolex connection is not one that has ever been officially established. (credit: Horbiter)<\/figcaption><\/figure>\n<h2>Petersen<\/h2>\n<p>\u201cWe\u2019re so thrilled to bring some of the <a href=\"https:\/\/petersen.org\/portfolio-item\/seeing-red\/\">world\u2019s most beautiful Ferraris to the Petersen<\/a>,\u201d says Meyer, founding chairman of the Petersen\u2019s Board of Directors. \u201cSeeing that Rosso Corsa paint and the beautiful curves of the body work is always enough to make your heart skip a beat. \u2018Seeing Red\u2019 is one of the most significant gatherings of Ferraris in the world.\u201d And Rolex made it happen. The exhibition opened with a grand reception on April 27th at the Petersen and will run through April 2018. Whether you wear a Rolex or not when you go to see it is entirely up to you \u2013 but there\u2019s no better way to feel a part of the prestige, power and pedigree of these two great brands. And we can help with that\u2026<\/p>\n<figure id=\"attachment_15382\" aria-describedby=\"caption-attachment-15382\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15382 size-full\" title=\"The Rolex and Ferrari connection is strong and sure to continue in the future.\" src=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/rolex-daytona-vintage-wristshot-pebble-beach-jaredpaulstern1.jpg\" alt=\"Ferrari &amp; Rolex\" width=\"900\" height=\"675\" srcset=\"https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/rolex-daytona-vintage-wristshot-pebble-beach-jaredpaulstern1.jpg 900w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/rolex-daytona-vintage-wristshot-pebble-beach-jaredpaulstern1-300x225.jpg 300w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/rolex-daytona-vintage-wristshot-pebble-beach-jaredpaulstern1-768x576.jpg 768w, https:\/\/www.bobswatches.com\/rolex-blog\/wp-content\/uploads\/2017\/05\/rolex-daytona-vintage-wristshot-pebble-beach-jaredpaulstern1-507x380.jpg 507w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-15382\" class=\"wp-caption-text\">A Daytona to match the this occasion of Rolex and Ferrari.<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Ferrari celebrates its 70th anniversary this year, and Rolex is getting in on the action by sponsoring one of the most incredible exhibitions of classic Ferraris the world has ever seen. Rolex&#8217;s history of close ties with motoring and racing dates back to the 1930s and the land speed records set by the dashing Sir Malcolm Campbell, one of the brand\u2019s earliest devotees.<\/p>\n","protected":false},"author":2,"featured_media":15380,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[742],"tags":[],"ppma_author":[2286],"class_list":["post-15377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rolex Sponsors The World\u2019s Most Valuable Ferrari Collection - Bob&#039;s Watches<\/title>\n<meta name=\"description\" content=\"Classic cars and classic watches, what else is a better match? 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