{"id":16679,"date":"2017-06-30T14:00:40","date_gmt":"2017-06-30T21:00:40","guid":{"rendered":"https:\/\/www.bobswatches.com\/rolex-blog\/?p=16679"},"modified":"2024-08-13T16:41:25","modified_gmt":"2024-08-13T23:41:25","slug":"kingmans-tag-heuer-modular","status":"publish","type":"post","link":"https:\/\/www.bobswatches.com\/rolex-blog\/new-releases\/kingmans-tag-heuer-modular.html","title":{"rendered":"TAG Heuer Offers the \u2018Kingsman\u2019 Special Edition Connected Modular 45 Watch a Month Before the Movie\u2019s Release"},"content":{"rendered":"

As we reported back in May, TAG Heuer has cut a very smart deal to get its watches on the wrists of the main characters in Kingsman: The Golden Circle<\/em>, the sequel to Matthew Vaughn\u2019s 2015 hit due out in September. The movie stars Colin Firth and Taron Egerton as elite and exceptionally well-tailored British secret agents who totally outdo James Bond when it comes to cool gadgetry and outlandish plots.<\/p>\n

\"Kingman's
The Kingsman and Tag will be working together with the Monaco and the Modular 45. (Credit: Tag Heuer)<\/figcaption><\/figure>\n

Kingman’s TAG Heuer in Theaters<\/h2>\n

The sequel features Julianne Moore, Halle Berry, Channing Tatum, and Jeff Bridges, the last two agents of a U.S. spy agency that’s the American equivalent of The Kingsmen. In the movie, the British agents will wear a special edition of the TAG Heuer Connected Modular 45<\/a> watch while the American agents, who demonstrate superior taste in timepieces in this instance, sport retro TAG Heuer Monacos a la Steve McQueen. TAG is partnering with A-list online menswear retailer, Mr. Porter, on the special edition release of the Modular Connected 45 watch.<\/p>\n

\"Kingman's
British agents will be wearing the Monaco. (Credit: Tag Heuer)<\/figcaption><\/figure>\n

The Details on the Kingman’s TAG Heuer Modular 45<\/h2>\n

It was just unveiled in London by TAG CEO and LVMH watch chief Jean-Claude Biver, Vaughn, and Mr. Porter Managing Director Toby Bateman. The Kingsman Special Edition Connected Modular 45 watch features various lug colors and a leather strap with a Kingsman print. It comes with a second strap in orange velvet, inspired by the orange velvet smoking jacket worn in the film by Egerton. Available in either midnight blue or grey, the dial bears the Kingsman legend and logo at 9 o’clock and 3 o’clock. At 10:10, the dial vibrates for 10 seconds and the K-shaped logo appears. In a final nod to the film, the original Android Wear lighting function is replaced by the film’s logo on the dial, in gold on a white background. Starting July 6th, the Kingsman Special Edition will be exclusively available for one month via Mr. Porter online.<\/p>\n

\"Kingman's
The Kingsman Special Edition Connected Modular 45 is a high-tech watch with various functions. (Credit: Tag Heuer)<\/figcaption><\/figure>\n

This is TAG’s first global online launch, following partnerships with Chinese online retailers JD.com and Tmall.com, and is part of Mr. Biver’s strategy to build the brand\u2019s e-commerce business. “The intersection between Kingsman and TAG Heuer speaks to what defines a gentleman today,\u201d Biver says. “A combination of prestige, avant-garde, and access to a connected world. Our customers are buying through online channels more and more every day. We need to be where our customers are, which means we need to be online! It is wonderful to be partnering with Mr. Porter because it is perfectly in line with TAG Heuer’s e-commerce strategy, providing a new online purchasing platform for the next generation of TAG Heuer fans.\u201d Judging by the trailer, the new Kingsman<\/em> flick will be a huge success. Whether TAG can get in on the action<\/a> remains to be seen.<\/p>\n","protected":false},"excerpt":{"rendered":"

As we reported back in May, TAG Heuer has cut a very smart deal to get its watches on the wrists of the main characters in Kingsman: The Golden Circle, the sequel to Matthew Vaughn\u2019s 2015 hit due out in September. The movie stars Colin Firth and Taron Egerton as elite and exceptionally well-tailored British secret agents who totally outdo James Bond when it comes to cool gadgetry and outlandish plots.<\/p>\n","protected":false},"author":2,"featured_media":15286,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[520],"tags":[],"ppma_author":[2286],"acf":[],"yoast_head":"\nTAG Heuer Offers the \u2018Kingsman\u2019 Special Edition Connected Modular 45 Watch a Month Before the Movie\u2019s Release - Bob's Watches<\/title>\n<meta name=\"description\" content=\"Tag Heuer makes a very smart move by connecting with Kingsman. 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His experience spans over 35 years and he has been published in numerous publications including Forbes, The NY Times, WatchPro, and Fortune Magazine. Paul is committed to staying up-to-date with the latest research and developments in the watch industry and e-commerce, and regularly engages with other professionals in the industry. He is a member of the IWJG, the AWCI and a graduate of the GIA. \r\n\r\nAlongside running the premier retailer of pre-owned Rolex watches, Paul is a prominent Rolex watch collector himself amassing one of the largest private collections of rare timepieces. In an interview with the WSJ lifestyle\/fashion editor Christina Binkley, Paul opened his vault to display his extensive collection of vintage Rolex Submariners and Daytonas. \r\n\r\nPaul Altieri is a trusted and recognized authority in the watch industry with a proven track record of expertise, professionalism, and commitment to excellence."}],"_links":{"self":[{"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/posts\/16679"}],"collection":[{"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/comments?post=16679"}],"version-history":[{"count":3,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/posts\/16679\/revisions"}],"predecessor-version":[{"id":63414,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/posts\/16679\/revisions\/63414"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/media\/15286"}],"wp:attachment":[{"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/media?parent=16679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/categories?post=16679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/tags?post=16679"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.bobswatches.com\/rolex-blog\/wp-json\/wp\/v2\/ppma_author?post=16679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}