{"id":33292,"date":"2019-04-24T14:00:03","date_gmt":"2019-04-24T21:00:03","guid":{"rendered":"https:\/\/www.bobswatches.com\/rolex-blog\/?p=33292"},"modified":"2024-05-10T16:07:22","modified_gmt":"2024-05-10T23:07:22","slug":"audemars-piguet-new-ceo-patrick-ottomani","status":"publish","type":"post","link":"https:\/\/www.bobswatches.com\/rolex-blog\/audemars-piguet\/audemars-piguet-new-ceo-patrick-ottomani.html","title":{"rendered":"Audemars Piguet Appoints Patrick Ottomani as New CEO for North America"},"content":{"rendered":"

A highly coveted brand among luxury watch enthusiasts for its cult-favorite Royal Oak, Audemars Piguet<\/a> has just appointed Patrick Ottomani as the new CEO for North America, indicating that the brand is aiming to become more fashionable within the United States and extend its appeal to a wider audience beyond just hardcore collectors.<\/span><\/p>\n

\"Patrick
Audemars Piguet has big plans for the future, and appointing a new CEO for AP North America is just the beginning.<\/figcaption><\/figure>\n

Not from the World of Watches<\/strong><\/h2>\n

AP North America\u2019s new Chief Executive Officer, Patrick Ottomani does not come from the watch world interestingly enough, but was formerly CEO of Berluti, the ultra-luxe Parisian shoe brand established in 1895, whose famous clients over the years have included everyone from Marcel Proust and the Duke of Windsor, to Andy Warhol and Jeremy Irons. Audemars Piguet fans include Jay-Z, LeBron James, Patrick Dempsey, Arnold Schwarzenegger, Mark Wahlberg, and Tom Cruise.<\/span><\/p>\n

Now based in Audemars\u2019 New York City office, Ottomani replaces Antonio Seward and reports directly to Yves Meylan, AP\u2019s Chief Commercial Officer, in Le Brassus, Switzerland. Prior to Berluti, Ottomani served tenures in the luxury hospitality industry according to AP. He joined Berluti as Chief Executive Officer in 1993, when LVMH acquired the brand, and later served as U.S. Managing Director of Berluti USA, where he launched the brand in the United States in 2005, and remained with the company until last year. <\/span><\/p>\n

Since LVMH owns a handful of luxury watch brands including Zenith, Hublot, and TAG Heuer, we can surmise that Ottomani may have come into contact with that side of the business and perhaps participated in some joint marketing strategies which might serve him well in his new capacity.<\/span><\/p>\n

\"Patrick
Meet AP North America\u2019s new Chief Executive Officer, Patrick Ottomani. (Image: Audemars Piguet)<\/figcaption><\/figure>\n

Joining a Family-Owned Company<\/strong><\/h2>\n

\u00a0<\/span>\u201cAfter many years spent at a brand considered a leader in its category, I am very happy to join a family-owned company with an equally respected reputation,\u201d Ottomani said in a statement. \u201cAudemars Piguet is one of the few manufacturers in the watch industry today dedicated to the fundamental values of craftsmanship. Joining the team is not only an honor, but also presents a fantastic opportunity to be a part of a family.\u201d <\/span><\/p>\n

AP\u2019s Switzerland-based Global CEO Fran\u00e7ois-Henry Bennahmias remains the man in full charge. In 2006 when he was North America CEO, he commissioned Jay-Z to design his own Royal Oak Offshore; and in 2013, he did the same with LeBron James – projects that were obviously met with approval since he later landed the top job.<\/span><\/p>\n

\"Patrick
The Royal Oak has helped Audemars Piguet rise to one of the top spots within the luxury watch industry. (Image: Audemars Piguet)<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

A highly coveted brand among luxury watch enthusiasts for its cult-favorite Royal Oak, Audemars Piguet has just appointed Patrick Ottomani […]<\/p>\n","protected":false},"author":46,"featured_media":33295,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[2366],"tags":[],"ppma_author":[2298],"acf":[],"yoast_head":"\nAudemars Piguet Appoints Patrick Ottomani as New CEO for North America - Bob's Watches<\/title>\n<meta name=\"description\" content=\"Audemars Piguet has just announced that former Berluti executive, Patrick Ottomani will be the new CEO for AP North America. 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