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What Exactly Is the Rolex Jubilee Dial?

March 10, 2019

BY Paul Altieri


In the Rolex lexicon, the “Jubilee” name is typically used to describe a specific style of Rolex bracelet that is characterized by its five-piece, semicircular link construction. However, are you aware that there is also a Rolex Jubilee dial?

Read on to find out more about these special “Jubilee” dials, and which Rolex watches are fitted with them.

Rolex Jubilee dial

Do you know what defines a Rolex Jubilee dial?

The Monogramed Rolex Jubilee Dial

As many of you may already know, the Rolex Datejust watch in 1945 to celebrate the company’s 40th anniversary. Along with the innovative date window on the dial, the watch also came with a brand-new style of bracelet. And to emphasize the big ‘four-zero’ celebration, Rolex named the new bracelet the Jubilee. Fast-forward to 1985, and Rolex took a similar route by releasing the Jubilee dial to celebrate the Datejust’s 40th anniversary (which was, of course, also the brand’s 80th anniversary).

The Jubilee dial, also known as the anniversary dial, features a repetitive ‘ROLEX ROLEX ROLEX’ pattern engraved on the entire surface of the dial – similar to let’s say, a monogram Louis Vuitton bag. Remember, this was the 1980s – the decade of decadence and flaunting one’s wealth, and logo-mania was all the rage across luxury goods. Consequently, the Jubilee dial style fit right into the trend to proudly announce that the watch was indeed a Rolex – in case onlookers had any doubts.

Rolex Jubilee dial

The ‘ROLEX ROLEX ROLEX’ pattern is actually engraved into the surface of the Jubilee dial.

Which Rolex Watches Have the Jubilee Dial?

Although the Jubilee dial made its debut on the Datejust, it is also available on Lady-Datejust watches, as well as Day-Date “President” watches, and even certain Cellini references. What’s more, Rolex pairs the Jubilee dial with watches in an assortment of metals including stainless steel, gold, and two-tone (steel and gold).

Rolex still produces the Jubilee dial today, and over the years the logo motif has appeared in a wide range of colors from understated black and white, to classic champagne and silver, to vibrant blue and pink. Wearers of the Jubilee dial will tell you that it continuously changes its look depending on how the light hits it – the pattern can transform from obvious to subtle.

Rolex Jubilee dial

Some Jubilee dials have the classic “Superlative Chronometer Officially Certified’ text on their surfaces, while others simply have the name of the watch on them.

Aside from colors, the Jubilee dial is also available with a variety of index styles including diamonds, batons, Roman numerals, and Arabic hour markers. There are some examples of the Jubilee dial with the “Superlative Chronometer Officially Certified” text on it, while other have a little “Datejust” nameplate applied on the surface, and forgo the SCOC writing all together.

Although the Jubilee dial style is not for everyone, it is a popular choice for those who love to be a little extra. Whether on the Datejust, the Lady-Datejust, or the Day-Date, the Jubilee dial makes any Rolex watch pop.

Rolex Jubilee dial

Depending on the dial color and the surrounding lighting, the pattern on Rolex Jubilee dials can either appear subtle and subdued or prominent and highly visible.



One Response to “What Exactly Is the Rolex Jubilee Dial?”

  1. Brian says:

    Thank you for your informative explanation of the dial and its amazing history. I’m now leaning toward getting the Jubilee dial on my next one!

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