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Luxury Watch Buying Guide – How to Shop Original vs. Authentic

October 6, 2019

BY Paul Altieri

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A lot of people – even seasoned collectors – can find themselves confused when trying to distinguish between original and authentic watches. The trick? Stop thinking of the words as synonymous. In this guide, you’ll learn about the big differences between these two categories of luxury watches and how it can help you be a more educated shopper and collector.

Original vs Authentic Watches - vintage rolex pepsi gmt

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What Are Authentic Watches?

An authentic watch is undisputed in origin, and not a replica or copy. This means that in order for something to be authentic, it has to be 100% real. Authentic watches are genuine pieces from brands – think of the big players like Rolex, Tudor, Omega, Patek Philippe and more.

Authentic watches are:

  • Genuine pieces from the brand
  • Not a copy or replica

Original vs. Authentic Watches - vintage rolex daytona

We use the word authentic in the industry to distinguish between genuine timepieces and fakes that are widely copied and sold. When a dealer gets their hands on a watch, the first thing they are going to do is check the authenticity of the watch; and as a buyer, you should be doing the same. As a buyer, the first step in guaranteeing you get an authentic watch is by always buying directly from the brand or a trusted and reputable dealer who can ensure that the watch is authentic.

But how can you tell whether a watch is authentic? Well, we’ve created some great guides to help educate buyers and collectors – both on what’s real, and how to spot inauthentic details. Head over here to check out our official guide on the Top Ways To Spot A Fake Rolex.

Original vs. Authentic Watches - vintage Rolex submariner

 

What Are Original Watches?

To be an original watch, the timepiece has to be an authentic watch. Because when you see a watch listed as original, it means that it is both a genuine timepiece from that brand, and one that has not had any later-era updates or alterations since it was manufactured and originally sold.

Original watches are:

  • Authentic
  • Have not had parts replaced with later-era equivalents or been modified/altered in any way

Original vs Authentic Watches - Vintage Rolex Milgauss

Sometimes in the industry, we also refer to original watches as ‘honest’ watches. And when we look at pre-owned timepieces – especially vintage watches, we often look for originality. This means we look for things like correct factory-installed parts, whether they’re scratched, chipped or faded.

We also look for things like custom details that were added after purchasing, like diamonds or enhanced bezels which were later-era additions and unoriginal to the piece. There are even many buyers and collectors who will favor watches that have never had a polishing or servicing that could have hindered the natural aging process of the timepiece.

Original vs Authentic Watches - Rolex President

Today there is quite a high premium on original vintage pieces simply because they’re extremely rare and becoming increasingly harder to find. Decades ago, when people bought luxury watches like Rolex for example, it was perfectly normal for them to get the watch serviced, polished, or have parts replaced if you scratched or dented them up. The problem is that while they were done by the company with authentic later-era parts, they still weren’t original parts or features of the watch. Since this was such a common practice, today it’s really special – and highly valuable – if a vintage watch is totally original.

For more information on what to look for when trying to verify the authenticity of a luxury watch, be sure to check out our YouTube video on how to spot a fake Rolex right here.

Original vs Authentic Watches - Rolex red submariner

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    Bob's Watches is an independent watch dealer and is not sponsored by, associated with and/or affiliated with Rolex, S.A. Bob's Watches only sells pre-owned Rolex watches and provides its own warranties on the watches it sells. Rolex, www.rolex.com, is under no obligation to warranty-service watches sold by Bob's Watches. Rolex Datejust, Rolex Day Date President, Submariner, Presidential, Explorer, Sea Dweller, Super President, GMT Master, GMT, YachtMaster, Prince, Milgauss, MasterPiece, Air King, Cosmograph Daytona, and PearlMaster are all registered trademarks of the Rolex Corporation ( Rolex USA, Rolex S.A.) To buy a new Rolex watch, please visit rolex.com for a list of authorized Rolex dealers near you.
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