Rolex Day-Date

Rolex Day-Date Price Trends Market Report

At Bob's Watches, we're proud to share our comprehensive Rolex Day-Date Price Report, designed to help you understand how Rolex Day-Date market prices have changed over time. This real-time Day-Date price chart tracks historical pricing across a range of references, spanning vintage President models to modern Day-Date variations in gold and platinum, showing how values have responded to economic cycles, global events, and shifts in collector demand.

Whether you're a collector, investor, or buyer, knowing the value of a Rolex Day-Date is essential in today's dynamic pre-owned market. This data-driven Rolex Day-Date price report is updated daily and gives a clear view of how popular models like the 18038, 18238, and 228238 have appreciated, corrected, or stabilized over the past 15 years.

By examining how Day-Date Rolex prices respond to inflation, market trends, and changes in the luxury space, this tool serves as both a guide and benchmark for anyone looking to buy or sell a Rolex Day-Date. Our goal is to provide trusted, transparent insight into Rolex Day-Date prices, whether you're exploring your first Rolex or refining a seasoned collection.

Use the interactive Day-Date price chart below to track the performance of specific references and understand what influences their value. As the secondary market continues to shift, we're here to help you navigate it with clarity and confidence.

Rolex Day-Date Collections

The Rolex Day-Date portfolio spans several distinct models, each with unique characteristics while preserving the iconic day and date display. From the classic 36mm version to the bolder 40mm option and the discontinued 41mm, each variation offers different dimensions and styling cues. Below, we explore the notable references from each collection, highlighting their distinctive features and evolution through time.

Day-Date 36

The Day-Date 36 embodies its original concept and vision with proportions that have stood the test of time for over six decades. The now-discontinued reference 18038 represented a significant step forward in the late 1970s with its quick-set date feature, and reference 118238 introduced enhanced bracelet engineering and an improved crystal. The lineup now features reference 128235 in elegant Everose gold and the 128238 in yellow gold, both featuring Rolex's new-generation caliber 3255 with extended power reserve.

The Rolex Day-Date 36 maintains ideal dimensions that suit a variety of wrist sizes. Modern versions feature improved bracelet articulation, advanced movement technology, and refined dial finishing - subtle yet meaningful upgrades that might escape casual observation. These thoughtful improvements ensure this classic size remains relevant in contemporary watchmaking, balancing tradition with innovation while maintaining the unmistakable Day-Date identity.

Day-Date 40

The Day-Date 40 captures Rolex's contemporary vision, with a larger case presence for those who desire a more assertive watch. Production currently spans reference 228235 in Everose gold, 228238 in yellow gold, and the diamond-set 228349RBR. Each of these references features Rolex's high-performance caliber 3255 with the groundbreaking Chronergy escapement, offering incredible precision and a 70-hour power reserve.

Introduced in 2015, the Rolex Day-Date 40 swiftly became the modern iteration of Rolex's flagship model. With balanced proportions and refined case architecture, it combines presence with wearability. This collection showcases Rolex's latest advancements, including anti-magnetic components and superior precision adjustments. For those seeking an elevated expression of the Day-Date legacy, the 40mm variant delivers contemporary luxury without compromising the collection's heritage.

Day-Date II

The Day-Date II was Rolex's first approach at creating an enlarged version of their most iconic watch. Throughout their relatively brief production period, references like the 218235 in Everose, 218238 in yellow, and the rare white gold model 218239 were collector staples. With bold 41mm cases, these models maintained a solid wrist presence without abandoning key Day-Date design details.

Produced from 2008 to 2015, the Rolex Day-Date II occupies a unique place in Rolex history. These watches featured broader cases and more substantial bezels, creating a bold aesthetic that appealed to contemporary tastes. Powered by the caliber 3156, they delivered reliability and precision while presenting a distinctive visual departure from traditional Day-Date proportions. Their limited production run has enhanced their desirability among collectors who appreciate their distinctive character and historical significance.

Rolex Day-Date Specifications

The Rolex Day-Date collection combines precious materials and technical expertise. From exquisitely finished cases to precisely engineered movements, each component reflects Rolex's uncompromising standards. While maintaining its iconic appearance, the Day-Date has evolved with enhanced specifications and refined details, solidifying its position at the pinnacle of luxury watchmaking.

Materials

The Day-Date collection is crafted exclusively from precious metals, establishing its position as Rolex's premium offering. Each case is fashioned from 18K gold (yellow, white, or Everose) or 950 platinum, with the latter distinguished by ice-blue dials unavailable with other metals. These cases undergo extensive hand-polishing to achieve their characteristic luster and warmth.

Material selection is dictated by strict standards of quality, and each component meets strict requirements. The fluted bezel, a Day-Date hallmark, is machined to precise specifications from the same precious metal used for the case, creating beautiful light reflections that enhance the personality of the watch. Special models are adorned with diamonds and colored gemstones, each of which is handpicked by in-house gemologists for their exceptional quality and smooth integration into the design.

Movement

Modern Day-Date models feature Rolex's caliber 3255, representing the pinnacle of the brand's mechanical expertise. This self-winding movement incorporates the patented Chronergy escapement, improving energy efficiency by 15% while maintaining exceptional timekeeping precision. Certified as a Swiss chronometer, each movement undergoes COSC testing followed by additional Rolex certification to ensure accuracy within -2/+2 seconds per day.

Earlier Day-Date models employed the caliber 3155 (with double quick-set feature) and, earlier, the caliber 3055 (with single quick-set for date). This innovation demonstrates Rolex's commitment to functional improvement. All current Day-Date movements have a 70-hour power reserve and the blue Parachrom hairspring, which offers greater resistance to magnetic fields and temperature variations for consistent performance in varying conditions.

Dial

The Day-Date offers an exceptional range of dial options, from classic sunburst finishes to exotic materials. Traditional choices include champagne, silver, white, black, and blue sunburst dials with applied markers in matching precious metals. For those seeking exclusivity, Rolex creates meteorite dials from the Gibeon meteorite, with distinct crystalline patterns ensuring that no two dials are identical.

More intricate options include ombré dials with soft color gradations, pavé diamond settings, and stone dials created with malachite, lapis lazuli, or tiger's eye. The day display at 12 o'clock - the watch's distinctive feature - is presented in 26 languages, reflecting its global popularity. Hour markers range from traditional Roman numerals to contemporary batons, with diamond-set markers also being available for added luxury and distinction.

Watch Bands

The Day-Date collection offers several bracelet and strap options, each complementing the watch's character:

• President Bracelet: The definitive Day-Date bracelet created in 1956, featuring three-piece semicircular links with concealed Crownclasp that creates a seamless appearance. This bracelet has become so closely associated with the model that it contributed to the watch's "Rolex President" nickname.
• Oyster Bracelet: Less common but available on select Day-Date models, particularly in platinum configurations. Its three-piece flat links offer a sportier aesthetic while maintaining the watch's luxury positioning.
• Jubilee Bracelet: While never officially cataloged as a standard Day-Date option, some vintage examples were fitted with this five-piece link design as special orders. These rare configurations are highly sought by collectors for their unique appearance.
• Pearlmaster Bracelet: Reserved primarily for gem-set Day-Date models like the reference 18948. This sophisticated bracelet features rounded five-piece links designed specifically to complement diamond-set bezels and dials, creating a harmonious jewelry-like appearance.
• Leather Strap: Available through Rolex's custom options, providing a more understated alternative that shifts the watch's character toward classic dress styling while reducing overall weight.

Sizes

The Day-Date collection offers precise dimensions engineered for optimal wrist presence and comfort:

• Diameter: Available in 36mm (traditional size) and 40mm (modern size), with the discontinued Day-Date II measuring 41mm.
• Thickness: Approximately 12mm for the 36mm models and 12.5mm for the 40mm variants, creating a substantial presence without excessive height.
• Lug to Lug: Measures approximately 44mm on the 36mm models and 47.5mm on the 40mm versions, ensuring comfortable wear on various wrist sizes.
• Lug Width: 20mm for both the 36mm and 40mm models, maintaining consistent bracelet proportions across the collection.

Water Resistance

All contemporary Rolex Day-Date models provide 100 meters (330 feet) of water resistance, offering protection against everyday moisture exposure. This capability comes from Rolex's Twinlock crown system, which uses two sealed zones to safeguard the movement. The Oyster case construction combines a monobloc middle case, screw-down case back, and screw-down crown to create a hermetically sealed environment that protects against dust, moisture, and pressure changes.

Despite its positioning as a luxury dress watch, this water resistance allows Day-Date owners to wear their timepieces confidently during routine activities, including swimming in shallow water. Rolex recommends annual water resistance testing to maintain optimal performance as gaskets and seals naturally age. This blend of refinement and practicality exemplifies Rolex's philosophy of creating elegant timepieces that withstand daily use.

Expert Opinion

"The Rolex Day-Date occupies a singular position in fine watchmaking. Beyond its technical excellence, the collection has achieved cultural significance that transcends horology. Recent market trends show particular strength in platinum models with ice-blue dials, while the new "puzzle dial" variants have sparked intense collector interest for their artistic execution and limited availability.

The Day-Date continually demonstrates remarkable market resilience compared to other luxury timepieces. Vintage references with unique patina command increasing premiums, while modern editions- particularly those in platinum or with specialty dials - frequently appreciate immediately after purchase. We've observed sustained collector enthusiasm for rare configurations like champagne dials with diamond indices, and for Day-Date II models whose limited production run created natural scarcity. These patterns make the Day-Date not only a pleasure to wear but often a sound investment."

- Paul Altieri, Founder & CEO of Bob's Watches

Why Choose Us

Bob's Watches offers unparalleled expertise and transparency when purchasing a Rolex Day-Date. Our specialized experience in the luxury watch market ensures authenticity and proper valuation for these exceptional timepieces. Our pricing model eliminates guesswork, providing clear value with every transaction.

Each Day-Date in our inventory undergoes a rigorous authentication process by our expert watchmakers. This dedication to authenticity, combined with our satisfaction guarantee, ensures a seamless and trustworthy buying experience. Whether you're looking for a vintage classic or a modern reference, our curated selection caters to both collectors and first-time buyers.

Sell Your Rolex Day-Date Watch

Convert your Day-Date into a new opportunity through Bob's Watches' premium buying service. Our team understands the nuanced value factors of your timepiece, offering competitive prices that reflect current market conditions. We provide a streamlined process that respects both you and your watch, eliminating traditional uncertainties of selling fine timepieces.

Ready for a change? Our transparent approach guides you from initial evaluation through final payment with professionalism and integrity. No hidden fees or last-minute adjustments - just straightforward value for your exceptional timepiece. Start today by visiting our "Sell Rolex Watch" page, where your President's Watch will receive the respectful attention it deserves.

The Rolex Day-Date isn't just a watch; it's a stylish dress watch that offers a world of choices. From the materials and the dial's color to its functions and size, every piece tells its own story. Dive into the links below to browse and discover a Day-Date that feels like it was made just for you.