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BOB’S WATCHES

ROLEX BLOG

Driving Ambition: Golf & Rolex

February 4, 2016

BY Paul Altieri

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Jordan Spieth WGC Cadillac Championship 2014 @ROLEX/CHRIS TURVEY

Jordan Spieth WGC Cadillac Championship 2014 @ROLEX/CHRIS TURVEY. (Image courtesy of Rolex Pressroom)

In pursuit of excellence

Rolex takes its golf game very seriously. As a major sponsor of the finest golf tournaments around the world, including the U.S. Open, The Master’s Tournament, The Open Championship, The Evian Championship, and the President’s Cup, and an impressive roster of golf ambassadors to its name, the brand’s active support of the game since 1967 remains as solid as ever.

Among the stellar team of golfers its counts as brand ambassadors, Rolex has the current number one and two ranked players in men’s golf – Jordan Spieth and Jason Day – as well as the number one player in ladies golf – Lydia Ko.

Jordan Spieth wins U.S. Open on June 21, 2015 ©ROLEX/CHRIS TURVEY

Jordan Spieth wins U.S. Open on June 21, 2015. ©ROLEX/CHRIS TURVEY (Image courtesy of Rolex Pressroom)

22-year-old Jordan Speith, the current top golfer in the world, had an incredible 2015 season, winning five tournaments including both the Masters and the U.S. Open. At his age, Spieth is now the youngest golfer to have five tournaments wins during one season in 86 years and the youngest player to win two Majors in 93 years.

The current second highest ranked player in men’s golf, Jason Day, also made history last year by winning his first Major at the 2015 PGA Championship with -20 under, marking the lowest score ever achieved at a Major Tournament.

Jason Day at the 2015 President's Cup @ROLEX/CHRIS TURVEY.

Jason Day at the 2015 President’s Cup @ROLEX/CHRIS TURVEY. (Image courtesy of Rolex Pressroom)

2015 proved to be one with a host of accomplishments for a Lydia Ko including becoming the youngest player of either gender to reach the No. 1 spot at the age of 17 years old. Her win at the Evian Championship later in the season was not only the lowest final round in the history of women’s golf Majors, but also made Ko the youngest woman player to win a Major championship at 18 years old.

Lydia Ko became the youngest women's golf Major winner at the 2015 Evian Championship. @ROLEX/CHRIS TURVEY

Lydia Ko became the youngest women’s golf Major winner at the 2015 Evian Championship. @ROLEX/CHRIS TURVEY.  (Image courtesy of Rolex Pressroom)

These incredible young players join legendary golfers already part of the Rolex family, including Tiger Woods who joined in 2011. Arguably the most famous golfer of all time and certainly one of the most successful, among his astonishing list of achievements in the sport, Woods is still the only player to have won all four professional Major championships in a row during the 2000/2001 seasons.

Tiger Woods at the Open Champion Ship 2012 @ROLEX/CHRIS TURVEY

Tiger Woods at the Open Champion Ship 2012 @ROLEX/CHRIS TURVEY.  (Image courtesy of Rolex Pressroom)

And then there’s The Big Three – Arnold Palmer, Jack Nicklaus, and Gary Player. Together, these golf greats have won 34 Majors throughout their distinguished careers, have been Rolex partners for over 40 years, and have inspired countless future golfers to take up the sport.

The Big Three - Gary Player, Arnold Palmer, and Jack Nicklaus. @ANDREW REDINGTON/GETTY IMAGES

The Big Three – Gary Player, Arnold Palmer, and Jack Nicklaus. @ANDREW REDINGTON/GETTY IMAGES. (Image courtesy of Rolex Pressroom)

At the core of luxury watches and great golf are the fundamentals of precision, patience and masterful skill. The support of Rolex of these top-notch athletes is a fitting partnership as they are, much like the brand, driven by the pursuit of excellence. Determined to be the best of the best, whether they have left behind incredible legacies to the sport, or are enjoying their journey at the top, it is no surprise that they would opt for Rolex as their timekeeper of choice.

 

 

 

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