Bob's Watches is the leading retailer to sell or buy used Rolex watches including the popular Rolex Submariner, Rolex Day-Date, Rolex Datejust, and all other Rolex models. Great care is taken to price every watch at or below current market value as your complete satisfaction is paramount. The Company specializes in previously owned and vintage Rolex watches and all inventory is available online ready for immediate delivery. Every watch is guaranteed to be 100% genuine, authentic Rolex and comes with a Certified Pre-Owned Rolex warranty. Rolex was founded in 1905 by Hans Wilsdorf and continues to be the most iconic luxury watch brand in the world with annual sales exceeding $4.7 billion ( 2016 ). Please choose from one of the below second-hand Rolex models for sale, or click here if you are looking to sell your Rolex.
Most people buy a used watch primarily to save money. Moreover, many people want the convenience of buying online and today it is not possible to buy direct from an authorized dealer on the Internet. No other luxury timepiece manufacturer has as much prominence or general brand recognition as Rolex. Founded by Hans Wilsdorf in 1905, Rolex has grown significantly in both size and prestige over the course of its long and illustrious history and has carefully cultivated a reputation that is synonymous with quality, performance, and exclusivity. Today, Rolex is the world’s leading luxury timepiece manufacturer, building close to a million watches per year, and consistently earning a spot on Forbes’ list of the World’s Most Powerful Brands.
Although there is something extraordinary about the unique experience of walking into an authorized dealer and purchasing a brand-new Rolex watch, buying pre-owned is a much smarter and more practical method of securing one of Rolex’s legendary timepieces from an investment and savings perspective. Buying used can offer savings up to 35% off retail prices, which makes for significantly better value if one is considering the purchase of a Rolex as a long-term investment.
Just like a car, a Rolex watch can only be sold as “brand-new” once, and can only be sold as brand-new by an authorized Rolex dealer. As soon as the watch leaves the dealership and the warranty card has been filled out, that timepiece is technically pre-owned, even if it is not worn a single time after that. Additionally, just like a car that depreciates the moment you drive it off the dealer’s lot, (most) secondary market Rolex watches sell for less than they did when they were brand new. Since some degree of depreciation is inherent in the purchase of any new item, buying a second-hand Rolex allows the financial burden of this depreciation to fall on the original buyer of the watch.
Even if you purchased a brand-new Rolex, that watch is now considered pre-owned because you are now the owner of it. Should you wish to sell that same watch – even if you only owned it for a single day, and never wore it once – that watch is technically considered used, and in the vast majority of instances, will be worth less than what you originally paid for it. While the amount of depreciation can vary significantly depending on the model of watch and its use of precious metals, there will (almost) always be some degree of reduction in value that immediately occurs the moment the watch leaves the authorized dealer.
Although used and certified pre-owned (CPO) might sound similar, the primary distinction is that CPO watches are certified authentic typically by an independent third party. At Bob’s Watches, our authenticity pledge guarantees through an independent service provider that each of our Rolex watches are in fact 100% authentic.
When buying a used vintage or modern Rolex, it is imperative that you purchase it from a reputable and trustworthy source. As the most famous luxury watch manufacturer in the world, Rolex has become a top target for counterfeiters and is the most replicated name in the entire luxury watch industry. Although brand-new Rolex watches are sold exclusively at authorized dealers, anyone can sell a used Rolex, and there are many unknowledgeable and unscrupulous individuals on websites such as eBay and Craigslist that sell inauthentic Rolex watches, both intentionally and unintentionally.
Rolex watches are among the best mechanical timepieces in the world, and if purchased for the right price, can have a fantastic ability to both retain their value and serve as wearable investments. If you are on the hunt online searching Google for a “used Rolex near me”, consider that you do not have to settle for going to a brick and mortar store to make that purchase. Bob’s Watches has remained the leading source for buying Rolex watches online since 2010, and the quality of our service and watches is represented by the 5-star rating we have from over 500+ verified transactions in just the past year alone.